Asamoah Gyan unveiled as Brand Ambassador by Tourism Ministry

The Minister of Tourism, Arts and Culture, Dr. Ibrahim Awal Muhammed, has unveiled former captain of the Black Stars, Asamoah Gyan, as a Tourism Ambassador.

Speaking on the reason for selecting the former skipper of the national team for the role, Dr. Mohammed told Joy Entertainment’s Ibrahim Ben-Bako that Asamoah Gyan has shown his love for Ghana on the playing field and that has, alongside his career as a footballer, earned him some great recognition globally.

The Minister said, as a Tourism Ambassador, the former captain can use his networks to sell Ghana, both locally and internationally.

“There are two fronts, we want him to have at least one million Ghanaians every year going around tourist sites to see them. So he encourages young Ghanaians to go around tourist sites and when we do that we are encouraging Ghanaians to learn each other’s culture,” he explained.

Dr. Mohammed added that “this would also excite the local economy and jobs are created for the people in that locality. Internationally, he’s going to use his networks to let people know that Ghana is peaceful, Ghana is attractive, come and visit Ghana, therefore, jobs are created.”

The former Black Stars captain in his conversation with Joy Entertainment said he’s very excited about this ambassadorial position and though it is something he has already been doing with other brands, he cannot wait to start work with the Ministry.

“I feel very good about being part of tourism, I have always been a patriotic citizen, I am here to serve the nation, work starts now and I can’t wait to start work,” he said. 

The event to name Asamoah Gyan as the new ambassador, took place at the conference room of the Tourism Minister.

It was attended by the Deputy Minister, Mark Okraku Mantey and the team at the Ministry together with Asamoah Gyan’s team.

-Joy

ABOUT: Nana Kwesi Coomson

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An Entrepreneur, Corporate Social Responsibility, Corporate Communications Executive and Philanthropist. Editor-in-Chief of www.233times.com. A Senior Journalist with Ghanaian Chronicle Newspaper. An alumnus of Adisadel College where he read General Arts. His first degree is in Bachelor of Arts - Political Science (major) and History (minor) from the University of Ghana. He holds MSc in Corporate Social Responsibility (CSR) and Energy with Public Relations (PR) from the Robert Gordon University in the United Kingdom. He is a 2018 Mandela Washington Fellow who studied at Clark Atlanta University in USA on the Business and Entrepreneurship track.

View all posts by: Nana Kwesi Coomson  

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