Sarkodie’s advice to Up and Coming Artistes

The Most Influential Artiste in Ghana, Michael Owusu Addo (Sarkodie) is gradually making his name synonymous with Awards. Unless he is not nominated, it is a sure win. The progeny of DuncWills Entertainment has an advice for Up and Coming Artistes.

Undeniably, most Up and Coming Artistes look up to him since he has made history by being the only Artiste to win BET Award in the country though the 3^rd to be nominated. With his back-fired Konvict deal, the Rapperholic with barrage lessons learnt advises that, Up and Coming Artistes should open their eyes when signing a deal with a label.

“When you are signing with a Record Label, it is like being imprisoned. You sign your life to the person” Sarkodie said in an interview with KOD on Radio Gold. “I listen to my instincts and when I don’t feel right about it I don’t do it.” Sarkodie detailed.

To him (Sarkodie) any signing should be a win-win endeavour and not because one has the resources and platform take advantage of the Talent.

According to the CEO of Rap University, he listens more to his instincts and pray about whatever he does and that is his secret. So his simple advise is that, Up and Coming Artistes should becareful when signing to Record Label and be sure that clauses suit both parties and they are convenient with them.

His next Album, ‘Sarkology’ which is scheduled to be launched at Accra Sports Stadium on 21^st December has some songs like ‘Down on One’ , ‘Bounce’ , ‘Illuminati’ among others enjoying pampering playlists on DJs list.

Author: Nana Kwesi Coomson (www.233times.net)

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ABOUT: Nana Kwesi Coomson

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An Entrepreneur, Corporate Social Responsibility, Corporate Communications Executive and Philanthropist. Editor-in-Chief of www.233times.com. A Senior Journalist with Ghanaian Chronicle Newspaper. An alumnus of Adisadel College where he read General Arts. His first degree is in Bachelor of Arts - Political Science (major) and History (minor) from the University of Ghana. He holds MSc in Corporate Social Responsibility (CSR) and Energy with Public Relations (PR) from the Robert Gordon University in the United Kingdom. He is a 2018 Mandela Washington Fellow who studied at Clark Atlanta University in USA on the Business and Entrepreneurship track.

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